Dutch health charity deploy new CRM
- 13 May 2008
Database management specialist, Saturn Corporation, has implemented its Eprísa customer relationship management (CRM) software, at the Dutch healthcare foundation, Hospitallbroeders.
Eprisa enables users to access information according to their user profile. It displays all relevant data on one screen and restricts data so the user only sees what they are entitled to.
John Mitchell, the foundation’s executive director, said: “After considering several alternatives, we selected Saturn’s Eprísa application to manage our various programs, which include direct mail, telemarketing and door-to-door fundraising.
“We find Eprísa’s flexible design helps us to cultivate better relationships for our supporters. The real-time reports, graphs and charts enable us to make accurate and timely decisions, and turnaround on batch processes has been reduced from hours to seconds.”
Saturn President, Fielding Yost, said that as the first users of the redeveloped Eprísa, Hospitallbroeders would benefit from a much more user-friendly system.
“We wanted to get to a new-generation look and feel, increase our product’s flexibility and smoothly integrate with other applications and processes while also eliminating object-relational database impedance mismatch to provide the high level of performance that our customers expect. I believe that Hospiotallbroeders will benefit hugely from this new system, which is more user friendly and intuitive and can help meet their needs,” he said.
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